While Twitter is a user-friendly platform, there are some easy ways to improve your presence and make a real difference in your Twitter marketing strategy. Tweet analysis shows a specific tweet structure and additional assets can increase your chances for a retweet. For instance, images result in a 35 percent bump while quotes increase the odds for a retweet by 17 percent. This infographic will teach you key ways to optimize your Twitter stream and your Twitter profile (both for individuals and for brands), ways to increase engagement, and best practices for tweet structure.
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